My purpose is to help you to grow your Fashion/Beauty business.

Hello there lovely!

My name is Mackayla Paul and I am a Social Media and Content Marketing Specialist based in Brisbane, Australia.

I am passionate about providing modern marketing knowledge and actionable strategies that are specific to the Fashion and Beauty industries. Whether you own a Fashion boutique, an accessories label, a day spa, or are a mobile makeup artist, I am here to help you.

When I first started my career journey I was struggling to decide between my two passions; Fashion and Digital Marketing.

After moving my marketing passion to the side, I began working in wholesale fashion sales for a well-known Australian Fashion Label, as well as Visual Merchandising for a large Australian department store.

It was there that I came to realise how many smaller fashion boutiques were struggling to be seen online, and the idea for Social Stylings was born.


My mission is to educate and empower business owners in the Fashion and Beauty industries so that they can stay competitive and stop settling for mediocre marketing results.

My e-books and e-courses are tailored with actionable advice for Fashion and Beauty businesses specifically. All examples and strategies shared can be applied to this growing industry, and will assist you in growing your slice of it.

If you’d like to join a community of like-minded Fashion and Beauty business owners in my free Facebook group, click here to find out more about it.

To learn more about my business journey, you can have a read of these interviews I have done with fellow female business owners.

Priceless Planning / Clever Girl Finance / #ISWUCollective